> ## Documentation Index
> Fetch the complete documentation index at: https://docs.notfy.ai/llms.txt
> Use this file to discover all available pages before exploring further.

> ## Agent Instructions
> Responda sempre em português do Brasil, com os nomes de menus e botões exatamente como aparecem no painel do Notfy.
> Use somente o que está documentado aqui. Se a documentação não cobrir a pergunta, diga isso e indique a página mais próxima em vez de inventar.
> Funcionalidades podem depender do plano, do segmento da empresa, das permissões do usuário e de integrações ativas: cite essa condição quando a página a mencionar.
> Nunca peça nem repita senhas, tokens ou dados pessoais de clientes.

# Pipeline

> Track your deals on a Kanban board in Notfy: funnel stages, indicators, tasks, win and loss recording and filters by period and salesperson.

The **Pipeline** is the Kanban board of your deals. Each card is a lead moving through the funnel stages, with value, owner, tasks and indicators at the top of the screen.

## When to use

Use the Pipeline every day to move deals, record wins and losses, create follow-up tasks and see how much revenue is forecast.

> [!NOTE]
>
> To see and edit leads in table format, click **Go to Table** at the top of the screen. To add a new deal, use **Add deal**.

## Funnel stages

The board columns are your team's funnel stages, in the configured order. Each stage has a type:

| Type | Meaning |
| :- | :- |
| **Open** | Deal in progress. |
| **Won** | Deal closed. |
| **Lost** | Deal closed without a sale. |

Whoever administers the account customizes the stages in **General Settings**, **Pipeline** tab, **Funnel Stages** section. For each stage you define:

| Field | What it is for |
| :- | :- |
| **Stage name** | Column title. |
| **Type** | **Open**, **Won** or **Lost**. |
| **Color** and **Icon** | Appearance of the column. |
| **Initial stage** | Where new leads enter. |
| **Triggers AI summary** | Generates a summary of the conversation when the lead reaches this stage. |
| **Scheduling stage** | Stage linked to scheduled meetings. |
| **Signature stage** | Stage linked to documents sent for signature. |

Each column shows the total value of the cards in it.

## Indicators at the top

The indicators consider only the cards in the current filter. Some only appear when there is data or configuration.

| Indicator | What it shows |
| :- | :- |
| **Deals** | Number of deals in the period. |
| **Overall Conversion** | Won divided by total. |
| **Average Cycle** | Time to closing. |
| **Forecast Revenue** | Value of open deals weighted by probability. |
| **Average Ticket** | Average of won deals. |
| **Hot, Cold and Neutral Leads** | Count by sentiment detected by the AI. Appears when there are classified leads. |
| **Stale Deals** | Open deals without progress beyond the defined limit. Appears when the limit is configured. |
| **Overdue Tasks** | Tasks past due. Appears when there are any. |
| **Monthly Goal** | Progress against the monthly revenue goal. Appears when the goal is configured. |
| **Awaiting Signature** and **Value in Signature** | Appear if the team has a signature stage. |

The stale deal limit (**Stale Deal Alert**, in days) and the **Monthly revenue goal** are in **General Settings**, **AI** tab, **CRM / Kanban** section. Leave the alert empty to disable it.

At the bottom, the **Pipeline conversion** chart shows the distribution of cards by stage.

## Filters and search

* **Period:** **7 Days**, **15 Days**, **30 Days** (default), **90 Days** or **All**, by the lead's creation date.
* **Search:** the **Search leads...** field looks up lead data.
* **Filter by Emotion:** **Hot**, **Cold** or **Neutral**.
* **Filter by Salesperson:** choose an owner or **All salespeople**.

## Work with the cards

**1. Move between stages**

Drag the card to another column. When dropped on an open stage, the change is saved and the confirmation **Status updated!** appears.

**2. Open the details**

Click the card to open **Deal Details**, where you edit the lead's data.

**3. Create tasks**

Use **New task** to record a follow-up (see below).

Cards can show the time stuck in the stage, **SLA Exceeded** or **SLA on Time** notices, the sentiment (hot, cold, neutral), the main objection detected and the value.

### Details fields

| Field | Description |
| :- | :- |
| **Lead Name** | Contact name. |
| **Lead Source** | Where the lead came from. |
| **Estimated value** | Feeds the forecast revenue and the average ticket. |
| **Probability** | Chance of closing, used in the forecast revenue. |
| **Expected Close Date** | Expected closing date. |
| **Phone** and **Email** | Contact details. |
| **Conversation Protocol** | Links the lead to the Chat conversation. |
| **Notes** | Free-form notes. |

### Tasks

In **New task** you fill in:

| Field | Description |
| :- | :- |
| **What needs to be done?** | Description of the task. |
| **Approach script (optional)** | Suggestion on how to conduct the contact. |
| **Due Date** | Due date. |

Tasks can be edited, completed or deleted. Overdue ones go into the **Overdue Tasks** indicator.

### Record a win

When you drop the card on a stage of type **Won**, the win confirmation opens with the question **How would you like to proceed?**:

* **New Registration:** creates a customer from the lead's data.
* **Link Existing:** choose the customer in **Select Customer**.

### Record a loss

When you drop the card on a stage of type **Lost**, **Record loss** opens. Enter the **Loss reason** and, if you wish, **Details (optional)**.

| Reason |
| :- |
| Price / budget |
| Chose a competitor |
| No budget |
| No response / disappeared |
| Not a fit |
| Bad timing |
| Other |

The reasons feed the loss reasons chart of the [Dashboard](https://docs.notfy.ai/en/painel-de-controle.md) and the [Lead Report](https://docs.notfy.ai/en/relatorios/oportunidades.md).

## AI analysis

The **Analyze with AI** button on the card asks the AI for a score for the lead, the suggested next action and the detection of sentiment and objection in the conversation. The result takes a few seconds to appear and consumes AI credits.

In **General Settings**, **AI** tab, **CRM / Kanban** section, you can also turn on the automatic summary when moving a lead to **Negotiating**, which consumes 1 AI credit per summary, and the **Automatic lead scoring**.

## Frequently asked questions

> [accordion] I dragged the card to Won and a window opened. Is that normal?
>
> Yes. Won and lost ask for information before saving. If you cancel the window, the card does not change stage.

> [accordion] Do the indicators change when I switch the period?
>
> Yes. They always reflect the visible cards with the current filters.

> [accordion] I don't see Stale Deals or Monthly Goal
>
> These indicators only appear when the stale deal alert and the monthly goal are configured in **General Settings**.

## See also

> [card] [General settings](https://docs.notfy.ai/en/configuracoes/parametros-gerais.md)
>
> Funnel stages, monthly goal and stale deal alert.

> [card] [Leads](https://docs.notfy.ai/en/cadastros/leads.md)
>
> Lead registration and table.

> [card] [Lead Report](https://docs.notfy.ai/en/relatorios/oportunidades.md)
>
> Conversion, revenue and loss reasons in the period.

> [card] [Chat](https://docs.notfy.ai/en/atendimento/chat.md)
>
> Create leads straight from conversations.


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